This talk was given at a local TEDx event, produced independently of the TED Conferences. Healthcare costs are rising alarmingly fastâ€"but you knew that already. The solution? Create a culture of health by influencing just the right people and groups, and make it pay off for everybody. Dr. Michael Cropp, president and CEO of Independent Health, explains how. Dr. Michael W. Cropp, M.D., M.B.A, believes a culture of health, not just healthcare, is a key but overlooked factor in driving economies, both local and national. Dr. Cropp is president and CEO of Independent Health. With more than 25 years of experience as a physician leader and health care executive, Dr. Cropp understands the diverse components of effective health care delivery. Dr. Cropp also serves in leadership roles on the boards of national health care organizations, including America’s Health Insurance Plans, and is chairman of the Alliance of Community Health Plans. About TEDx, x = independently organized event In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized.* (*Subject to certain rules and regulations)
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